From January 18th to 20th, 2025, at Porte de Versailles in Paris, we will lay the foundation for a new era. We strive for meaning in service to the self-employed in the creative industries, embodying a smart business ambition that respects shared values and operates in unison with collective intelligence. "What's Next" is a vibrant promise of a resolutely immersive experience.
After an incredible September edition that witnessed a massive return of international visitors, with a 45% increase in foreign attendance, Who's Next returns with a unique event where sectors and inspirations converge to present a unified and daring vision of tomorrow's creative landscape. Over three days, Hall 1 will host Who's Next, IMPACT, Neonyt Paris, and Bijorhca, while Hall 3 will feature the Salon International de la Lingerie alongside Interfilière Paris, representing the entire fashion sector.
In Hall 1, a highly efficient itinerary for buyers offers a clear breakdown by product category. Sabine Bertolino, WSN Group Sales Director, explains, "For this edition, the entire range - ready-to-wear, accessories, and more - is available under one roof. Who's Next is where industry players find business solutions, an invitation to create a complete range to meet buyers' needs and reveal a creative and complementary energy."
What's Next at Who's Next?
This year, Who's Next presents the AH25/26 collections, blending color and softness with innovative brands and newly discovered young designers. It's a true "anti-gloom" manifesto, showcasing trendy new brands in its aisles, including CT Plage for ready-to-wear cashmere, Oats and Rice for accessories, Rose Carmine for bold knitwear, Augusta for city girl shoes, Oilily for its cool, colorful, playful kids' spirit, the return of Juicy Couture with its famous girly-comfy peach skin, Degré 7 transcending technical skiing with a "pop" version, and "Be Soap My Friend" for purist cocoon skincare excellence.
New on Who's Next: Brut Icon
Brut Icon is an editorial selection by Who's Next, showcasing a vibrant collection of ultra-creative brands in a spacious and open area located in the heart of Hall 1. This unique opportunity allows visitors to discover approximately twenty international favorite brands, known for their strong pieces and unique expertise. At the intersection of ready-to-wear and accessories, Brut Icon serves as a new destination on your Who's Next itinerary, offering a colorful and inspiring experience.
Denim Takes Centre Stage at Who's Next in January
Following its successful comeback in January 2024, iconic and benchmark denim brands are reaffirming their commitment to wholesale development at the upcoming edition of Who's Next. With a strengthened offering, Guess Jeans, Lee, and Wrangler will join the ranks of established brands such as Kaporal, Salsa, Sac & Co, and many others, making denim the focal point of the event.
IMPACT AND NEONYT PARIS
For over five years, IMPACT and Neonyt Paris have united individuals for a distinctive fashion event, fostering an environment where every interaction leads to fresh perspectives. In the latest edition, these two entities have collaborated with The Good Goods, a prominent fashion media outlet.
This inspiring destination features a forum showcasing fashion pieces from Who's Next brands that adhere to the sustainable pathways of IMPACT and Neonyt Paris. Curated by The Good Goods, the forum also includes an engaging talk program. Notable speakers who have been announced include Ramata Diallo, a professor and consultant; Catherine Dauriac, the president of Fashion Revolution France; and Charlotte Daudré-Vignier, the designer of the Carbone4 brand.
WHAT ELSE AT WHO’S NEXT?
Who’s Next is more than just a trade show; it is dedicated to crafting an unforgettable visitor experience that brings people together and celebrates each edition. The event aims to inspire the market, unite communities, and foster synergies among all industry players. It is this mission to unite that defines Who’s Next.
In 2025, Who’s Next embarks on a new chapter, centered around two core pillars: wholesale business expertise and the societal and cultural dimensions of fashion.
WSN Academy Expertise Solution Debuts
As part of its support and business solutions strategy, WSN has launched the WSN Academy, a platform that brings together experts from various fields and sectors to assist brands and retailers with their development challenges.
Prior to the event, exhibiting brands had access to a series of webinars that provided practical answers to questions related to preparing for the show. During January's Who's Next event, the WSN Academy will be strategically located near the Buyers' Lounge to address retail-related inquiries.
Visitors will have the opportunity to find inspiration, information, and training in various formats, including talks, masterclasses, workshops, and one-on-one meetings led by a panel of experts and organizations such as the FFPAPF, FNH, DHL, and ADC.
Following the three-day Who's Next event, the WSN Academy will continue to offer turnkey online and face-to-face support, with activations at other events, online conferences, and personalized coaching to help businesses evolve with concrete approaches.
LOUD's Cultural Scene Poised to Make a Stir
Launched in September of last year, Loud encapsulates the cultural experience of Who's Next and delves into the fashion lifestyle. Featuring live shopping, book signings, podcasts, and a talk programme organized in collaboration with media company S-quive, Loud is not to be missed.
For those seeking insights into the world of fashion, the talks at Loud revolve around three main themes:
Inspiring Testimonials: Listen to "The Life of a Fashion Designer in Tune with the Times" with Mickaël Carpin and "The Life of a Coveted Entrepreneur" with Clarisse Castan.
Societal Trends Influencing the Market: Engage in discussions such as "What is the Future of Designers in the Face of AI?" with Tony Pinville and "Influence, Literature, and Beauty" with Camille Yolaine.
Culture Serving Image: Explore topics like "Street Photography at the Heart of Fashion" with Meyabe and "Grillz & Hip-Hop Culture!" with Warren from Youth Grillz.
As the sun sets, Espace Loud transforms into a party venue on Saturday, January 18th, and Sunday, January 19th, to celebrate What's Next.
A Continuously Evolving Event: Who's Next
Who's Next continuously undergoes metamorphosis to stay aligned with market and consumer trends. In response to the growing demand from concept stores, the show has expanded its offerings to include lifestyle-oriented sections, such as wellness and beauty areas. Additionally, through its partnership with Ankorstore, Who's Next has introduced brands specializing in decoration and gourmet food.
Last September, visitor numbers increased by 16%, with the majority of attendees being international and representing a diverse range of shop and buyer profiles.
Frédéric Maus, Managing Director of the WSN Group, stated, "In 2024, the WSN group transformed its events, notably with the launch of Matter and Shape in March. As we approach the new year in 2025, we are accelerating these trends and anticipate significant prospects for development in the coming months."
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INTERFILIÈRE SHANGHAI is an international leading body fashion show that has been serving the China's market for 20 years. INTERFILIÈRE SHANGHAI 2024 offers you the cutting-edge perspective and resources for the global intimate apparel body fashion industry, helps all exhibitors enhance brand influence in both domestic and overseas markets, and accelerates all attendees’ business development as well as the intimate apparel body fashion industry continuously breaking through aesthetic accomplishments from garments, accessories to apparels, and gaining insight into the latest fashion lifestyle trends.
Contact us
Sales
Ms. Riana Cai
Riana.Cai@comexposium.com
+86 21 62170505 x 8059
Mr. Fernando Zhu
Fernando.Zhu@comexposium.com
+86 21 62170505 x 108
Media/Audience
Ms. Nicole Sun
Nicole.sun@comexposium.com
+86 21 62170505 x 8049
