Brand News|MAIA ACTIVE opens the first Yoga Studio in China; Alo Yoga enters the Latin American market

2024-11-22

MAIA ACTIVE Opens The Country's First Yoga Studio

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SourceMAIA ACTIVE

 

Recently, MAIA ACTIVE opened Yoga Studio, the first yoga-themed store in China, in Shanghai Panglong Tiandi, bringing a new experience of yoga space.

 

Yoga Studio is an exclusive space created by MAIA ACTIVE for yoga lovers to explore different yoga lifestyles. In addition to bringing yoga clothes designed specifically for Asian women that are comfortable, functional and aesthetically pleasing, the center of the store has a clever movable design that can be switched into a yoga practice space at the touch of a button. In addition, MAIA FUN CLUB is organizing 3 yoga parties at Panglong Tiandi from November 2nd to November 15th to coincide with the opening of the new store.

 

Previously, MAIA ACTIVE also opened a Leggings LAB concept store in Xi'an Saige International Shopping Center. The store provides consumers with a more professional, comprehensive and abundant selection of Leggings, including professional sports fabrics for different scenarios, as well as sporty fits specially designed for Asian women. Subsequently, the brand will also be launched in Shanghai Grand Gateway 66 and other urban shopping centers.

 

MAIA ACTIVE is a sportswear brand designed for Asian women, founded in Shanghai in 2016.MAIA ACTIVE combines textured fabrics, technological craftsmanship and fit designs developed specifically for Asian women to create yoga apparel that is comfortable, functional and aesthetically pleasing. Previously, the first MAIA ACTIVE Leggings LAB Shanghai store opened at Grand Gateway 66 Plaza, displaying Leggings in a variety of color sizes.

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SourceMAIA ACTIVE

 

Alo Yoga Expands into Latin America with New Store in São Paulo, Brazil

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SourceAlo Yoga

 

Recently, sportswear brand Alo Yoga announced plans to enter the Latin American market in 2025, with a new store expected to open early next year in the JK Iguatemi shopping center in São Paulo, Brazil.

 

The new Brazilian store, set to open in the first quarter of 2025, will cover 300 square meters and will offer apparel as well as self-care and wellness products, and will be featured alongside internationally renowned brands such as Loewe, Le Labo, H&M, and Comme des Gar ons.

 

Alo Yoga is a Los Angeles-based apparel retailer founded in 2007 by Danny Harris and Marco DeGeorge. Since its inception in 2007, Alo Yoga has been dedicated to promoting athleisure style, with products that extend from the yoga studio to the everyday social and workplace. With a strong digital presence, Alo Yoga has evolved into a globally recognized brand. In addition to its apparel line, Alo Yoga offers a healthy living line that includes men's sportswear and self-care products.

 

Satomi Nanba, director of retail at Iguatemi, brought Alo Yoga's “mindful movement” and high-end athleisure concept to Brazil's vibrant and fast-growing healthy living community, the company said in a media statement.

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SourceAlo Yoga

 

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