Yoga pants paired with the likes of Frisbee and rugby echo the gym aesthetic, while sports attire for tennis and casual games introduces a fresh fashion concept dubbed "TENNISCORE"—a contemporary urban fusion of tennis sportswear.This trend no longer confines itself solely to the court but extends its influence on fashion showcases and social media platforms, serving as a wellspring of design ingenuity for myriad brands.
Wilson swiftly launched numerous new tennis apparel stores in Shanghai and Shenzhen. Nike has inked deals with several tennis players, including Qinwen ZHENG, to expedite the promotion of the TENNISCORE clothing line in China. Sales for lululemon's tennis dresses have soared, with Lacoste and Alo Yoga's TENNISCORE series also capturing significant attention.
In 2024, sportswear brands are honing in on the tennis apparel market. TENNISCORE embodies a blend of aristocratic grace and trendsetting fashion, showcasing a unique allure of comfort, sophistication, and agility. Its lightweight versatility distinguishes it in the spectrum of sportswear styles, aligning seamlessly with the current fashion narrative.
INTERFILIÈRE SHANGHAI is an international leading body fashion show that has been serving the China's market for 20 years. INTERFILIÈRE SHANGHAI 2024 offers you the cutting-edge perspective and resources for the global intimate apparel body fashion industry, helps all exhibitors enhance brand influence in both domestic and overseas markets, and accelerates all attendees’ business development as well as the intimate apparel body fashion industry continuously breaking through aesthetic accomplishments from garments, accessories to apparels, and gaining insight into the latest fashion lifestyle trends.
INTERFILIERE Shanghai 2024
October 15-16
Shanghai Exhibition Centre
Visitor Pre-registratio
